Frank
Brands don't dominate the search landscape by accident. Frank builds data-driven SEM strategies that turn search intent into measurable revenue — combining granular technical optimization with high-level business logic.
With 15 years in the trenches of paid search and performance marketing, Frank brings the precision and strategic depth that separates profitable campaigns from wasted ad spend.
15 Years Turning Search Intent Into Revenue
Frank has spent a decade and a half mastering the intersection of paid search strategy and business growth. His career spans the full evolution of SEM — from early keyword bidding to today's AI-driven auction dynamics.
That depth of experience means Frank doesn't just manage campaigns. He architects search programs that integrate cross-channel data, advanced bid automation, and conversion intelligence into a unified revenue engine.
His track record speaks through numbers: a proven ability to reduce cost per acquisition by 15–20% while simultaneously scaling monthly budgets upward of six figures. That's the kind of efficiency that turns marketing from a cost center into a growth driver.
What Frank Does for Your Practice
Frank leads paid search and performance marketing strategy at MDConsultingNY, ensuring every dollar of ad spend works as hard as possible.
Full-Funnel SEM Strategy
Frank builds search campaigns that cover every stage of the patient journey — from awareness queries to high-intent booking searches. Each campaign tier maps to a specific conversion goal.
Advanced Bid Automation
Leveraging automated bidding strategies calibrated to your practice's unique economics. Frank fine-tunes auction behavior weekly to maximize qualified leads at the lowest sustainable cost.
Cross-Channel Search Integration
Paid search doesn't exist in a vacuum. Frank integrates SEM data with SEO, social, and CRM signals to build a complete picture of your patient acquisition funnel.
Data Visualization & Reporting
Expert in translating complex performance data into clear, actionable dashboards. You see exactly which keywords, ads, and landing pages drive booked appointments — not just clicks.
Data-Driven Precision, Revenue-Focused Results
Frank's approach combines granular technical optimization with high-level business logic. He doesn't chase vanity metrics or optimize for clicks that never convert.
Every search campaign he builds starts with the end goal: booked appointments and measurable revenue. From there, he reverse-engineers the keyword strategy, bid architecture, and landing page alignment needed to hit your targets.
That results-first methodology is why MDConsultingNY delivers a 2.4x average return on ad spend. Frank ensures your practice's paid search investment translates directly into patient growth.
Meet the MDConsultingNY Team
Finally, a marketing partner who treats your practice growth like their own professional mission.